Research Finds Business And Finance-Focused Outlets Trend Towards More Positive Crypto Coverage

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Research Finds Business And Finance-Focused Outlets Trend Towards More Positive Crypto Coverage

Sat Dec 01, 2018 5:04 pm

New research from blockchain startup Clovr titled “Mainstream Media’s Sentiment Towards Cryptocurrency” is the cumulation of review into how different media outlets covered cryptocurrencies as the market ebbed and flowed.

From January 1, 2013 to July 31, 2018, the Clovr team reviewed a total of 7,527 crypto-focused articles from 48 national and international media outlets.

Unsurprisingly, a rush of coverage reached its peak in the latter months of 2017 as cryptocurrency prices skyrocketed across the board.

Clovr notes how “aside from occasional flurries of press attention…[bitcoin] attracted relatively little notice before its meteoric rise.” However, the research says coverage was often highly variant across news websites that do cover cryptocurrency.

No Love From Conservatives?
According to the research, sites like Forbes and Business Insider, who to Clovr, “skew toward a younger audience,” had coverage that consistently reflected a more positive sentiment towards cryptocurrency.

Websites like Breitbart, The Daily Caller, and Fox News, of which Clovr cites as “skew conservative,” had an 88.7% “negative sentiment proportion” towards cryptocurrency in their reporting.


https://www.cryptoglobe.com/latest/2018 ... -coverage/

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